Business Events Account Manager
Description
MMGY Hills Balfour is the UK’s leading travel, tourism, sales and marketing communications partner across the disciplines of Integrated Marketing, PR, and Business Events.
We are looking for a dedicated Business Events Account Manager to work on leading destination clients.
Inclusive. Empowering. Curious. Creative. Transformative.
At MMGY Global, we’re more than 600 passionate individuals, spread around the globe, who share an unwavering love for travel. When we say we inspire people to go places, we mean everyone. We are currently in search of a motivated, resilient and team-oriented individual to join our Business Events team based in London.
As the Business Events Account Manager, you will be responsible for developing and maintaining excellent relationships with our destination client(s) and relevant Business Events industry contacts to ensure that we are achieving and exceeding client expectations and delivering on planned scope of work. You will report directly to the Senior Account Director and play a crucial role in the account management as well as supporting the senior team on strategic plans and new business.
Key responsibilities include:
- Create and execute sales and marketing activities to deliver lead generation for leading business events destination(s), with particular focus on the large B2B conference and incentive sectors.
- Proactive prospecting and sourcing new business leads through industry network and sales calls
- Develop and maintain excellent relationships with client(s) as well as manage the day to day activity of the account and client needs.
- Arrange and conduct sales calls, sales missions and other events to promote the destination client, with strong budget management and buyer recruitment skills.
- Co-ordinate all marketing plans and sales activities. As the account manager you will ensure successful delivery of all campaigns and activities planned for the year.
- Represent the destination at various trade shows, FAM trips and events in the UK and abroad. Frequent overnight domestic and international travel may be required in the role – approx. 50-60 days per year.
- Work effectively within a team, showing both leadership and cooperation skills, to achieve client objectives and to support synergy across client accounts.
- Develop and maintain a close relationship with the Business Events industry i.e. handle event enquiries (via email, telephone and meetings), maintain a corporate and agency database as well as proactively attend meetings, social functions and networking events to maximise the client’s profile.
Skills and Experience required:
- Proven experience in a similar role (minimum 3 years) within a B2B industry or travel sector (travel agency/tour operator, tourism boards, airlines and/or hotels)
- Understanding of and/or a strong network within the UK and European Business Events industry
- Experience in managing budgets and organising events
- Excellent analytical and problem-solving skills
- Adaptability and enthusiasm for exploring new approaches and solutions is essential
- Ability to work to strict deadlines whilst managing and prioritising workloads
- Ability to work and thrive managing multiple projects in a fast paced environment, working autonomously using own initiative or within a small team
- Proficiency in Google Suite/Microsoft Office and computer literate, ideally with Salesforce or other CRM experience
- Full UK Driving Licence (own car is not required)
- Strong project management and organisational abilities - must have experience in project managing events and report writing
Our industry-leading benefits
- A flexible hybrid work schedule
- Generous annual holiday package including 25 days of annual leave, 3 personal days and year-end holiday break
- Private medical, life and income protection insurance and pension scheme contribution from the company
- Lively social calendar with numerous activities and events to take part in
- Weekly fresh fruit deliveries
- Dog friendly office
- Cycle to work scheme/Season Ticket Loan
- Work from anywhere / work from any office benefits